Beer Thoughts

Marvel's great cinematic event Avengers: Infinity War is upon us.  Let us not puzzle over where the coveted infinity stones are hiding, or even wonder who will survive this (or more definitively the next installment).  Let us consider our heroes in their last hours of peace.  What would the Avengers, Guardians of the Galaxy, and other heroes enjoy when they crack open a beer?  Perhaps their last.  What would they choose? Thor - Pilsner Urquel The go d of thunder demonstrated his love of drink in a scene so good, we got to see it twice.  Naming the lager Dr. Strange conjures into the mug of endless refills would tell us more about the good doctor than Thor.  The latter I'd say may be a bit indiscriminate in his tastes, with a preference for volume and a mythological willingness to steal brew kettles from giants to ensure uninterrupted supply for his follow gods and himself.  Thor would want a beer that tastes great, yet is still enjoyab...

I wasn't moved, or even surprised when the social corners of my internet neighborhood filled with pink wellies on International Women's day.  Yes, it seemed bigger, and pinker than in years past.  It also seems that we are past the time for subtlety in the women's movement.  There's a need for catharsis.  Progress too.  But beer isn't going to change the world by itself.   From here outside of Boston, it seemed like everyone was on the Pink Boots band wagon.  I can't imagine a reason why a brewery bigger than 2-3 people wouldn't be on board to participate in some way.  The social media virtue signaling feels good, maybe it inspires, and perhaps cynically markets well.   The March 8th women's day collaborative beers are ready.  the brewers have done their parts.  The rest is up to us. Interesting trends emerge as the pink boots collaboration beers are being served.  Taproom take overs are scheduled in prominent, main...

Vostok Space Beer Bottle    Is it time for Craft beer to move into the final frontier?  An Australian partnership believes so.  4 Pines Brewing and Saber Astronautics have partnered to design both a bottle for use in space, and a beer to suit the pallet of zero g drinkers.  They call it Vostok Space Beer , honoring the craft that sent Yuri Gregarin into space, and launched a million dollar IndieGoGo campaign earlier this week.  Interest seems low. The striking bottle design by Angelina Kwan is named "Dark Side of the Moon".  It's highly stylized and would fit better on the set of Star Wars than 2001: A Space Odyssey.  Space age design elements are cool.  I love to see increased use of scientific motifs in design, even if it's not hyper realistic.  The PR photos are designed with the commemorative market in mind, and have a nice detachable glass at the bottom. The technological design brief is to find an artful way to ...